A Full Cup
| Autor: | D'Antonio, Michael |
|---|---|
| EAN: | 9781594485213 |
| Sachgruppe: | Medien, Kommunikation Sachbücher/Politik, Gesellschaft, Wirtschaft |
| Sprache: | Englisch |
| Seitenzahl: | 416 |
| Produktart: | Kartoniert / Broschiert |
| Veröffentlichungsdatum: | 05.07.2011 |
| Untertitel: | Sir Thomas Lipton's Extraordinary Life and His Quest for the America's Cup |
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Today Lipton means tea. However, in his time Sir Thomas Lipton was known for much more than the Lipton tea empire. Raised in desperate poverty, he would build a global empire of markets, factories, plantations, and stockyards. But his epic pursuit of the America's Cup—a yachting trophy and the ultimate in international sport—made him a beloved figure on both sides of the Atlantic.More than a story of innovation and achievement, A Full Cup also explores Lipton's most intriguing creation: his public persona, formed by a burgeoning mass media and a shameless self-promotion that made him one of the most recognizable figures of his time. Michael D'Antonio brings to life the surprising careers of this intrepid sailor, gregarious showman, and ingenious self-made millionaire—the world's very first celebrity CEO.
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