Animal Spirits Driving Economic Change
Autor: | Nicolaus A. Berlin |
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EAN: | 9783593429649 |
eBook Format: | |
Sprache: | Englisch |
Produktart: | eBook |
Veröffentlichungsdatum: | 09.02.2015 |
Untertitel: | Empirical Evidence from Entrepreneurs |
Kategorie: | |
Schlagworte: | Economics Economy Herdenverhalten Herding Volkswirtschaft Wirtschaftswissenschaft |
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Mit diesem Buch legt der Wissenschaftler Dr. Nicolaus A. Berlin den Grundstein für eine Wirtschaftstheorie, die auf Motivation und Instinkten fußt. Berlin präsentiert ein neues Konzept wirtschaftlichen Denkens und Handelns, das sich die nicht-rationalen Aspekte unseres Handelns zunutze macht: die Animal Spirits. Er beleuchtet die Auswirkung psychologischer Faktoren auf unser wirtschaftliches Handeln und zeigt, was uns und unsere Ökonomie tatsächlich antreibt, beeinflusst und immer wieder maßgeblich verändert.
Dr. Nicolaus Berlin is an Animal Spirits driven character. At age 14 he financed his motorbike as a newspaper boy, a first step towards independence. Playing rugby sparked his drive to compete and an urge to form unbreakable bonds with his team. As a trained bouncer he gained deep insights into the most primitive sides of human instincts. Finally, it was his curiosity to make sense of the seemingly irrational forces driving entrepreneurs that triggered his doctoral thesis on animal spirits. Entrepreneurial spirits drive him pioneering uncharted territory, in the scientific world as well as in business.
Dr. Nicolaus Berlin is an Animal Spirits driven character. At age 14 he financed his motorbike as a newspaper boy, a first step towards independence. Playing rugby sparked his drive to compete and an urge to form unbreakable bonds with his team. As a trained bouncer he gained deep insights into the most primitive sides of human instincts. Finally, it was his curiosity to make sense of the seemingly irrational forces driving entrepreneurs that triggered his doctoral thesis on animal spirits. Entrepreneurial spirits drive him pioneering uncharted territory, in the scientific world as well as in business.