Business Essentials for Strategic Communicators
Autor: | M. Ragas, E. Culp |
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EAN: | 9781137385338 |
eBook Format: | |
Sprache: | Englisch |
Produktart: | eBook |
Veröffentlichungsdatum: | 17.12.2014 |
Untertitel: | Creating Shared Value for the Organization and its Stakeholders |
Kategorie: | |
Schlagworte: | business 101 business acumen business knowledge corporate affairs corporate communication corporate disclosure corporate governance corporate relations corporate reputation corporate social r financial communication strategic communication |
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Business Essentials for Strategic Communicators provides communication professionals and students with the essential 'Business 101' knowledge they need to navigate the business world with the best of them.