EAN: | 9783030570675 |
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Auflage: | 001 |
Sachgruppe: | Mathematik |
Sprache: | Englisch |
Seitenzahl: | 560 |
Produktart: | Kartoniert / Broschiert |
Herausgeber: | Nasiopoulos, Dimitrios K. Sakas, Damianos P. Taratuhina, Yulia |
Veröffentlichungsdatum: | 02.02.2022 |
Untertitel: | Unified Approach with Simulation and Strategic Modelling in Entrepreneurship |
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This book highlights interdisciplinary insights, latest research results, and technological trends in Business Intelligence and Modelling in fields such as: Business Intelligence, Business Transformation, Knowledge Dissemination & Implementation, Modeling for Logistics, Business Informatics, Business Model Innovation, Simulation Modelling, E-Business, Enterprise & Conceptual Modelling, etc. The book is divided into eight sections, grouping emerging marketing technologies together in a close examination of practices, problems and trends. The chapters have been written by researchers and practitioners that demonstrate a special orientation in Strategic Marketing and Business Intelligence. This volume shares their recent contributions to the field and showcases their exchange of insights.