Case Studies in Food Retailing and Distribution
Autor: | John Byrom, Dominic Medway, Alessio Cavicchi, Cristina Santini |
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EAN: | 9780081020388 |
eBook Format: | PDF/ePUB |
Sprache: | Englisch |
Produktart: | eBook |
Veröffentlichungsdatum: | 05.11.2018 |
Kategorie: | |
Schlagworte: | Accra Alnatura Alternative food networks Audience engagement Australia Ayurvedic products Base of the pyramid Bio Brand management Community Competitive strategy Consumer behavior Consumers' motives Consumer wellbeing Consumption Conve |
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Case Studies in Food Retailing and Distribution aims to close the gap between academic researchers and industry professionals through the presentation of 'real world' scenarios and the application of field-based research. The book provides contemporary explorations of food retailing and consumption from various contexts around the globe. Using a case study lens, successful examples of practice are provided and areas for further theoretical investigation are offered. Coverage includes: - the impact of retail concentration and the ongoing relevance of independent retailing - how social forces impact upon food retailing and consumption - trends in organic food retailing and distribution - discussion of how wellbeing and sustainability have impacted the sector - perspectives on the future of food retailing and distribution This book is a volume in the Consumer Science and Strategic Marketing series. - Addresses business problems in in food retail and distribution - Includes pricing and supply chain management - Discusses food retailing in urban and rural settings - Covers both global distribution and entry in developing nations - Features real-world case studies that demonstrate what does and does not