Innovation Karma

Swiss innovation expert Sandro Morghen writes about how innnovation leaders can get the most out of their innovation activities and about what it takes to create a positive environment in which ideas can evolve in a healthy and productive manner. Learn how to apply a mind blowingly simple and efficient idea creation method and get first hand insights on how to prepare your creative processes, how to involve your innovation stakeholders the right way and receive an exclusive selection of Sandro's favourite 25 brainstorming tools.

Sandro Morghen is a co-founder of yutongo.com, a revolutionary web application for structured ideation and creativity, particulary designed for the needs of creative teams within corporations, non-profit organizations or startups. Before starting yutongo, Sandro had been with BrainStore, a Swiss innovation agency and a pioneer in systematic ideation and industrial idea production. For BrainStore, Sandro has conducted and managed over 800 ideation projects for more than 300 clients, many of them among the Fortune 500 companies, and co-developed a revolutionary ideation method. Sandro lives and works in Biel/Bienne, Switzerland and is the father of two lovely children.