Freud revolutionized the way we think about ourselves. His psychoanalytic terms such as Id, Ego, libido, neurosis and Oedipus Complex have become a part of our everyday vocabulary. But do we know what they really mean? Introducing Freud successfully demystifies the facts of Freud's discovery of psychoanalysis. Irreverent and witty but never trivial, the book tells the story of Freud's life and ideas from his upbringing in 19th-century Vienna, his early medical career and his encounter with cocaine, to the gradual evolution of his theories on the unconscious, dreams and sexuality. With its combination of brilliantly clever artwork and incisive text, this book has achieved international success as one of the most entertaining and informative introductions to the father of psychoanalysis.

Oscar Zárate (born 1942) is an Argentine comic book artist and illustrator. Zarate studied architecture and had a successful career in advertising in Argentina. He moved to Europe in 1971 and began to work in earnest as an illustrator. He has drawn for the UK comics magazine Crisis. In the Introducing... and ...For Beginners book series he illustrated texts written by Richard Appignanesi, Alexei Sayle, Dylan Evans, J P McEvoy, Angus Gellatly and Rupert Woodfin. He is perhaps best known in the United States as the artist for the graphic novel A Small Killing written by Alan Moore, the a full length story about a once idealistic advertising executive haunted by his boyhood self.