Introduction to E-commerce
Autor: | Qin Zheng |
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EAN: | 9783540496458 |
eBook Format: | |
Sprache: | Englisch |
Produktart: | eBook |
Veröffentlichungsdatum: | 30.06.2010 |
Kategorie: | |
Schlagworte: | IT Information Technology (IT) TUP e-commerce information technology internet virtual enterprise web |
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Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi'an Jiaotong University.