Japan Airlines Bankruptcy
Autor: | Matthias Nuoffer |
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EAN: | 9783640785339 |
eBook Format: | ePUB/PDF |
Sprache: | Englisch |
Produktart: | eBook |
Veröffentlichungsdatum: | 27.12.2010 |
Untertitel: | A Strategic Analysis |
Kategorie: | |
Schlagworte: | Bankruptcy JAL Japan Airlines PESTEL Porter's Five Forces SWOT Strategic Analysis Strategic Management TOWS airline industry external analysis internal analysis |
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Seminar paper from the year 2010 in the subject Business economics - Operations Research, grade: 1,0, Northumbria University, language: English, abstract: On 19th January 2010, Japan Airlines (JAL), Asia's biggest carrier, filed for bankruptcy. This assignment conducts both an external and internal analysis of JAL and gives a SWOT summary. From that, three strategic options are derived and discussed, leaving the most suitable, feasible and acceptable strategy. Finally, this strategy's potential implementation issues are debated.