Latest Material and Technological Developments for Activewear

Latest Material and Technological Developments for Activewear provides comprehensive coverage of academic research and industrial advances in this fast-moving field. As society becomes more health conscious, athleisure and sportswear have arrived as key fashion items in the global apparel market. In this book, designers and material scientists will find information on fibers and textiles, new processes, emerging technologies, and new applications that have helped to deliver this new wave of products. In addition to these technical details, the book covers consumer behavior, along with product design and manufacturing. - Provides the detailed technical information needed to choose the correct material for demanding activewear products - Identifies and analyzes emerging global trends in the activewear industry - Covers the latest best practices that help designers create functional, comfortable and fashionable activewear - Meets the requirements and standards of the apparel and fashion industry - Explores emerging applications of wearable electronics and smart activewear