Marketing and customer orientation of Cisco Systems Inc 2009
Autor: | Uddika Kahawatte |
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EAN: | 9783640584239 |
eBook Format: | PDF/ePUB |
Sprache: | Englisch |
Produktart: | eBook |
Veröffentlichungsdatum: | 01.04.2010 |
Kategorie: | |
Schlagworte: | Cisco Systems Inc John Chambers Marketing analysis |
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Scientific Essay from the year 2009 in the subject Business economics - Offline Marketing and Online Marketing, grade: 62.00, , course: MSc in IT and Management, language: English, abstract: Mass Collaboration, Virtual Communities, Web2.0 and Telepresence are a few buzz words that follow the new tag line - 'welcome to the human network: changing the way we work, live, play and learn' - from one of the world's biggest networking dominators, Cisco Systems, Inc. Its CEO's statement, by the end of (once again) a thriving Q1 FY2010 'Cisco's strategy is based on catching market transitions-the market transitions that affect our customers', may also imply that the company is confidently leading the market while driving its customers' future needs.