Organisation Design in International Business

Seminar paper from the year 2010 in the subject Business economics - Business Management, Corporate Governance, grade: 2,0, Pforzheim University, language: English, abstract: In international business companies always have to take care about fast changing markets and customer needs. To be able to cope with these requirements the necessity of a perfect fitting organisational framework is given. Organisational strategy is one step to prepare a company for these needs. It allows the managers to prepare for different cases regarding product and globalisation issues. Another important point is the choice of the organizational architecture. It supports the strategy of the organisation with different approaches. Structure, incentive and control systems, processes, culture, and people are the main areas of the organisational architecture. The right combination of these factors helps to support the business success. A lot of cultures developed their own successful organization types. They implement typical cultural elements of a certain region and combine it with their business activities. It helps to improve the business activities and become effective global players. The topics mentioned above will be illustrated in the following chapters. They provide an overview of the main elements of organisation strategy and organisation architecture as well as some culture specific forms.