Political Marketing and Management in Ghana

Offers total understanding of the new forms of political engagement in Ghana and the factors influencing its emergenceIlluminates the distinction between the technology-dominant form of political engagement in the west and the symbols- oriented African perspectiveProvides multi-disciplinary appeal as this book is suitable for students and academics researching business, political science and communication studiesIncludes supplementary material: sn.pub/extrasIncludes supplementary material: sn.pub/extras

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