Social Responsibility in Tourism

This monograph offers a comprehensive examination of responsible tourism, meticulously deconstructing the core tenets of socio-cultural, environmental, and economic accountability within the framework of sustainable tourism. The work underscores the intrinsic significance of local attributes, emphasizing their pivotal role in shaping responsible practices.

Guiding through the intricate terrain of challenges and opportunities inherent in integrating responsible paradigms within the dynamic tourism sector, the authors introduce a prescriptive implementation framework. This framework steers tourism stakeholders towards equilibrium, enabling present actions to safeguard and augment conditions for sustainable future development. Rooted in scholarly depth, augmented by synoptic diagrams and references to supplementary resources, the book converges into an analysis of concrete instances-illustrative case studies, products, and applications-demonstrating the embodiment of social responsibility in tourism's fabric. By spotlighting both successful and adverse examples, the monograph underscores the vital interplay of environmental, economic, and socio-cultural dimensions, encapsulating the essence of responsible tourism's enduring impact.

Martina Pásková serves as an Associate Professor at the University of Hradec Králové (Czech Republic). Her primary research interests encompass tourism sustainability, indigenous knowledge, Earth heritage interpretation, and geotourism. She holds membership in the Environmental Committee at the Czech Academy of Sciences, the UNESCO Global Geoparks Council, and the panel of UNESCO Global Geoparks evaluators.

Josef Zelenka is a professor at the University of Hradec Králové (Czech Republic) and centers his work on diverse areas including carrying capacity, social responsibility in tourism, utilization of ICT in tourism, tourism marketing, landscape perception, and environmentalism. He assumes the role of the Chief of the Editorial Board of the Czech Journal of Tourism and actively participates as a reviewer for various academic journals.