| EAN: | 9781137527141 |
|---|---|
| Auflage: | 001 |
| Sachgruppe: | Wirtschaft |
| Sprache: | Englisch |
| Seitenzahl: | 340 |
| Produktart: | Gebunden |
| Herausgeber: | Aaboen, Lise La Rocca, Antonella Lind, Frida Perna, Andrea Shih, Tommy |
| Veröffentlichungsdatum: | 30.11.2016 |
| Untertitel: | Why Relationships Matter in Entrepreneurship |
| Schlagworte: | Business / Management Führung / Unternehmensführung Kommunikatives Handeln Management Präsentation Start-up (Unternehmensgründung) Unternehmensführung |
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This book offers a novel perspective on starting-up new business ventures through examining the process by which they become part of the existing business environment. The book highlights the importance of inter-organizational business relationships. Asserting that new ventures need to interact and connect with customers and suppliers, alongside policy actors and universities, Starting up in Business Networks demonstrates how beginning a new venture demands initiating and developing business relationships. Noting a lack of prior research into the process by which start-ups embed into an existing business network, this book presents examples from countries such as Sweden, Italy, the Netherlands and China to analyse the emergence and evolution of start-up business networks.