| EAN: | 9783668537491 |
|---|---|
| eBook Format: | |
| Sprache: | Englisch |
| Produktart: | eBook |
| Veröffentlichungsdatum: | 27.09.2017 |
| Kategorie: | |
| Schlagworte: | China Global International International Management Joint Ventures Microsoft Multinational Strategic Management Transnational Strategy |
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Submitted Assignment from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, University of Applied Sciences Riedlingen, language: English, abstract: This assignment examines three topics of Strategic International Management. First, it describes international strategic approaches in order to explain international, multinational, transnational, and global strategic approaches. Then, the study will examine transnational strategy in detail. It will also present requirements and challenges for the implementation. Third, this assignment asks which challenges are to be faced for setting up international strategic alliances in China.