Strategy Safari
| Autor: | Ahlstrand, Bruce W. Lampel, Joseph B. Mintzberg, Henry |
|---|---|
| EAN: | 9780273719588 |
| Auflage: | 002 |
| Sachgruppe: | Wirtschaft |
| Sprache: | Englisch |
| Produktart: | Kartoniert / Broschiert |
| Veröffentlichungsdatum: | 01.11.2008 |
| Untertitel: | The Complete Guide Through the Wilds of Strategic Management |
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Strategy Safari - gives you the 'big ten' in the strategy jungleIn this revised edition of the original, ground-breaking Strategy Safari, Henry Mintzberg, described by Tom Peters as 'perhaps the world's premier management thinker' and his equally maverick co-authors continue to blaze a trail through the jungle of strategy. This provocative, jargon-free and readable guide clearly sets out and critiques each of the ten major schools of strategic management to help you grasp what you really need to know. Whether you are an ambitious manager or a bewildered student, Strategy Safari is your indispensable guide to strategy. Take the strategy safari - your business will thank you for it
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