The Art of Retail Buying
Autor: | Marie-Louise Jacobsen |
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EAN: | 9781118178690 |
eBook Format: | ePUB |
Sprache: | Englisch |
Produktart: | eBook |
Veröffentlichungsdatum: | 20.12.2011 |
Untertitel: | An Introduction to Best Practices from the Industry |
Kategorie: |
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To succeed as a professional buyer, you will need strong analytical and numerical skills, an interest and understanding of consumer demands and strong commercial awareness. You also need to have an ability to understand and prioritize issues quickly and efficiently. Progression into the Merchandising function also involves the ability to manage change. The better equipped you are in your buying function the better you will be able to adapt to these changes. The best change of all is to graduate from a good buyer to an outstanding one!
To handle the complexity of data and to enable you to contribute effectively in the critical role of a buyer, you need the right skill-sets and a right mind-set. Both of which can be learned in The Art of Retail Buying.
This easy to read guide is written in a concise & pictorial style with colorful images that enables you to follow step-by-step each function of a buyer. The Art of Retail Buying will inspire you, motivate you and encourage you towards merchandising excellence!
Marie-Louise Jacobsen has more than 28 years of international marketing experience in retailing and merchandising. Part of her career in the retail industry was spent in Asia where she was the General Manager of Merchandising for Robinsons & Co. Singapore for 16 years. Prior to that Marie-Louise worked in Denmark as an International Marketing Manager for Royal Copenhagen Retail, and as Vice-Director with AC Illums A/S in Copenhagen.