The Economic Logic of Chinese Cultural-Creative Industries Parks
Autor: | Yuan Yuan, Vivian |
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EAN: | 9789811535390 |
Auflage: | 001 |
Sachgruppe: | Medien, Kommunikation Politikwissenschaft |
Sprache: | Englisch |
Seitenzahl: | 308 |
Produktart: | Gebunden |
Veröffentlichungsdatum: | 22.05.2020 |
Untertitel: | Shenzhen and Guangzhou |
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This book is a novel and inspiring research work on creative industry clusters in China. Seldom has literature on CCIPs dealt with the detailed economic logic and operational methods of a CCIP. The author not only does a detailed comparison of two business models of Cultural-Creative Industries Parks (CCIPs) using classic qualitative methodology through two case studies, Shenzhen OCT-LOFT as a ¿Culture Highland¿ model and Guangzhou 289 Art Park as a ¿Modular System¿ model, but also proposes a practical 4C model as the business framework for CCIPs. This book will be of interest to urbanists, scholars of the culture economy, creative industries and China scholars.