The Growth of 'Innocent Drink Ltd.'
| Autor: | Corinna Schmidt |
|---|---|
| EAN: | 9783640313129 |
| eBook Format: | PDF/ePUB |
| Sprache: | Englisch |
| Produktart: | eBook |
| Veröffentlichungsdatum: | 24.04.2009 |
| Kategorie: | |
| Schlagworte: | 7 P's Competition Innocent Drink Ltd. Marketing Smothies |
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Essay from the year 2008 in the subject Business economics - Offline Marketing and Online Marketing, grade: First / 74, Roehampton University London (Southlands College), course: Marketing and Enterpreneurship, language: English, abstract: The Innocent Drink Ltd. produces smoothies and sells them in a little recycable bottle with a little smiley on it, for a not so little price. How could a little smoothie company become one of the fastest growing companies in the UK? (Lane, M. 2007) Because they insist on their principles making juices out of purely 100% fruit and know how to sell it.
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