The Master Switch
Autor: | Wu, Tim |
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EAN: | 9780307390998 |
Sachgruppe: | Wirtschaft |
Sprache: | Englisch |
Seitenzahl: | 384 |
Produktart: | Kartoniert / Broschiert |
Veröffentlichungsdatum: | 01.11.2011 |
Untertitel: | The Rise and Fall of Information Empires |
Schlagworte: | Architektur (EDV) Englische Bücher / Wirtschaft, Business IT Informationstechnologie Informationstheorie Internet / Wirtschaft, Recht Medientheorie Medienwissenschaft Populärkultur Rechnerarchitektur Technologie / Informationstechnologie Trivialkultur Unternehmensgeschichte Wirtschaft / Unternehmensgeschichte |
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A New Yorker and Fortune Best Book of the Year Analyzing the strategic maneuvers of today's great information powers-Apple, Google, and an eerily resurgent AT&T-Tim Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire. It is easy to forget that every development in the history of the American information industry-from the telephone to radio to film-once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel. In this pathbreaking book, Tim Wu asks: will the Internet follow the same fate? Could the Web-the entire flow of American information-come to be ruled by a corporate leviathan in possession of "the master switch"? Here, Tim Wu shows how a battle royale for Internet's future is brewing, and this is one war we dare not tune out.