The New Rules of Management

Peter Cook has nailed the one thing that separates the highly successful from the average. Projects that matter. --MICHAEL PORT, author of Book Yourself Solid and Beyond Booked Solid The key to success in business today isn't inspired leadership, brilliant marketing, efficient systems or great cultures--it's the implementation of projects that matter. Even the best ideas, projects and objectives mean nothing until they are executed. In this guide to management in the 21st century, successful entrepreneur and international thought leader Peter Cook demonstrates that implementation is the lifeblood of innovation. It's the spirit that motivates individuals and teams and the fuel that drives productivity. The New Rules of Management will show you how to: become an implementation expert and master projects that matter turn innovative ideas into profitable projects lead inspired, engaged teams that people want to be part of transform your personal productivity, success and fulfilment create an implementation culture within your organisation. The game of management has changed and to win the game, we need to play by the new rules.