To What Extent Is Amazon's Success Based On Their Supply Chain Management?

Essay from the year 2019 in the subject Business economics - Supply, Production, Logistics, grade: B, , language: English, abstract: To what extent is Amazon's success based on their supply chain management? Amazon.com, Inc. is an American internet company which started as an online bookstore and was founded 24 years ago on July 5th 1994 by Jeff Bezos under the name Cadabra. The name was changed quickly in 1995 to its current name. The hugely successful tech giant, which was founded in a primitive garage in Seattle, now has a market cap of over US$1 trillion and is therefore the second most valuable public company in the world behind just Apple. It has even more impressive facts to offer such as being the largest Internet retailer in the world and second largest employer in the United states after Walmart or being the fastest company ever to reach $100billion in sales revenue within one year, taking only 20 years. At the end of 2018 Amazon had 647.500 employees, mainly thanks to its sprawling logistics network, and in the second quartile of 2018 it reported an impressive net income of $2.5 billion with the revenue being $52.9 billion.